{"id":10090,"date":"2026-04-16T11:53:42","date_gmt":"2026-04-16T08:53:42","guid":{"rendered":"https:\/\/eastwind.ai\/?p=10090"},"modified":"2026-04-16T12:12:15","modified_gmt":"2026-04-16T09:12:15","slug":"33-next-best-offer-models-for-mobile-operator-in-kyrgyzstan","status":"publish","type":"post","link":"https:\/\/eastwind.ai\/ru\/blog\/news\/33-next-best-offer-models-for-mobile-operator-in-kyrgyzstan\/","title":{"rendered":"33 \u043c\u043e\u0434\u0435\u043b\u0438 Next Best Offer \u0438 \u043a\u043e\u043c\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u0438 real-time \u0434\u043b\u044f \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u0430 \u0438\u0437 \u041a\u044b\u0440\u0433\u044b\u0437\u0441\u0442\u0430\u043d\u0430"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u041c\u044b \u0437\u0430\u0432\u0435\u0440\u0448\u0438\u043b\u0438 \u0432\u043d\u0435\u0434\u0440\u0435\u043d\u0438\u0435 \u043a\u0430\u043c\u043f\u0435\u0439\u043d-\u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440\u0430 EW AdTarget \u0438 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u044b EW Navigator \u0434\u043b\u044f \u043e\u043c\u043d\u0438\u043a\u0430\u043d\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0432\u0437\u0430\u0438\u043c\u043e\u0434\u0435\u0439\u0441\u0442\u0432\u0438\u044f \u0441 \u0430\u0431\u043e\u043d\u0435\u043d\u0442\u0430\u043c\u0438 \u0443 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u043e\u0433\u043e \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u0430 \u0438\u0437 \u041a\u044b\u0440\u0433\u044b\u0437\u0441\u0442\u0430\u043d\u0430. \u0414\u043e\u043f\u043e\u043b\u043d\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u043a\u043e\u043c\u0430\u043d\u0434\u0430 Eastwind \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0430\u043b\u0430 \u0434\u043b\u044f \u0437\u0430\u043a\u0430\u0437\u0447\u0438\u043a\u0430 \u043c\u043e\u0434\u0435\u043b\u0438 Next Best Offer, \u0447\u0442\u043e\u0431\u044b \u043f\u043e\u043c\u043e\u0447\u044c \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u0443 \u0443\u0432\u0435\u043b\u0438\u0447\u0438\u0442\u044c \u043f\u0440\u043e\u0434\u0430\u0436\u0438 \u0438 \u0441\u043e\u043a\u0440\u0430\u0442\u0438\u0442\u044c \u043e\u0442\u0442\u043e\u043a. <\/span><\/p>\n<h2><span style=\"font-weight: 400;\">\u0417\u0430\u0447\u0435\u043c \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u043e\u043c\u0443 \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u0443 \u043c\u043e\u0434\u0435\u043b\u0438 Next Best Offer<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u041c\u044b \u0440\u0430\u0437\u0432\u0435\u0440\u043d\u0443\u043b\u0438 \u0431\u0430\u0437\u043e\u0432\u044b\u0439 \u0444\u0443\u043d\u043a\u0446\u0438\u043e\u043d\u0430\u043b EW AdTarget \u0438 \u043f\u0435\u0440\u0435\u043d\u0435\u0441\u043b\u0438 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438 \u0441\u043e \u0441\u0442\u0430\u0440\u043e\u0433\u043e \u043a\u0430\u043c\u043f\u0435\u0439\u043d-\u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440\u0430 \u043d\u0430 \u043d\u043e\u0432\u044b\u0439 \u043a \u043a\u043e\u043d\u0446\u0443 2024 \u0433\u043e\u0434\u0430. \u041e\u043f\u0435\u0440\u0430\u0442\u043e\u0440 \u0441\u0440\u0430\u0437\u0443 \u043d\u0430\u0447\u0430\u043b \u0437\u0430\u043f\u0443\u0441\u043a\u0430\u0442\u044c \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u044b\u0435 \u0430\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438, \u0430 \u043c\u044b \u043f\u0440\u043e\u0434\u043e\u043b\u0436\u0438\u043b\u0438 \u0440\u0430\u0431\u043e\u0442\u0443 \u043d\u0430\u0434 \u0434\u043e\u043f\u043e\u043b\u043d\u0438\u0442\u0435\u043b\u044c\u043d\u044b\u043c\u0438 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u044f\u043c\u0438. \u041e\u043f\u0435\u0440\u0430\u0442\u043e\u0440 \u0440\u0435\u0448\u0438\u043b \u043d\u0435 \u0442\u043e\u043b\u044c\u043a\u043e \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433, \u043d\u043e \u0442\u0430\u043a\u0436\u0435 \u0443\u0441\u0438\u043b\u0438\u0442\u044c \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c CVM \u0441 \u043f\u043e\u043c\u043e\u0449\u044c\u044e \u0431\u043e\u043b\u044c\u0448\u0438\u0445 \u0434\u0430\u043d\u043d\u044b\u0445, \u0447\u0442\u043e\u0431\u044b<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0438\u0442\u044c \u0431\u043e\u043b\u0435\u0435 \u0441\u0442\u0430\u0431\u0438\u043b\u044c\u043d\u043e\u0435 \u043f\u043e\u0441\u0442\u0443\u043f\u043b\u0435\u043d\u0438\u0435 \u0434\u043e\u0445\u043e\u0434\u043e\u0432,<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0443\u0432\u0435\u043b\u0438\u0447\u0438\u0442\u044c \u0432\u044b\u0440\u0443\u0447\u043a\u0443 \u043e\u0442 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439,<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u043f\u043e\u0432\u044b\u0441\u0438\u0442\u044c \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u044c \u0430\u0431\u043e\u043d\u0435\u043d\u0442\u043e\u0432,<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0441\u043e\u043a\u0440\u0430\u0442\u0438\u0442\u044c \u043e\u0442\u0442\u043e\u043a.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u0414\u043b\u044f \u0440\u0435\u0448\u0435\u043d\u0438\u044f \u044d\u0442\u0438\u0445 \u0437\u0430\u0434\u0430\u0447 \u043c\u044b \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0430\u043b\u0438 \u043c\u043e\u0434\u0435\u043b\u0438 Next Best Offer \u2014 \u0430\u043b\u0433\u043e\u0440\u0438\u0442\u043c\u044b, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0430\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u0443\u044e\u0442 \u043f\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u0435 \u0430\u0431\u043e\u043d\u0435\u043d\u0442\u043e\u0432 \u0438 \u043f\u043e\u0434\u0431\u0438\u0440\u0430\u044e\u0442 \u043d\u0430\u0438\u0431\u043e\u043b\u0435\u0435 \u0440\u0435\u043b\u0435\u0432\u0430\u043d\u0442\u043d\u044b\u0439 \u043e\u0444\u0444\u0435\u0440 \u0432 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u043c \u0432\u0440\u0435\u043c\u0435\u043d\u0438. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u041c\u043e\u0434\u0435\u043b\u0438 NBO \u043f\u043e\u043c\u043e\u0433\u0430\u044e\u0442 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u043e\u043c\u0443 \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u0443:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u043f\u0435\u0440\u0435\u0432\u043e\u0434\u0438\u0442\u044c \u043f\u0430\u043a\u0435\u0442\u043d\u044b\u0445 \u0430\u0431\u043e\u043d\u0435\u043d\u0442\u043e\u0432 \u043d\u0430 \u0440\u0435\u043b\u0435\u0432\u0430\u043d\u0442\u043d\u044b\u0435 \u0442\u0430\u0440\u0438\u0444\u044b \u0441 \u0435\u0436\u0435\u043c\u0435\u0441\u044f\u0447\u043d\u043e\u0439 \u043e\u043f\u043b\u0430\u0442\u043e\u0439;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u043d\u0430\u043f\u043e\u043c\u0438\u043d\u0430\u0442\u044c \u043a\u043b\u0438\u0435\u043d\u0442\u0430\u043c \u043e \u0432\u043a\u043b\u044e\u0447\u0435\u043d\u043d\u044b\u0445 \u0432 \u0438\u0445 \u0442\u0430\u0440\u0438\u0444 \u0443\u0441\u043b\u0443\u0433\u0430\u0445 \u0438 \u043e\u043f\u0446\u0438\u044f\u0445 \u0438 \u0434\u0430\u0432\u0430\u0442\u044c \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0446\u0438\u0438 \u043f\u043e \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0435\u043d\u0438\u044e;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0443\u0432\u0435\u043b\u0438\u0447\u0438\u0432\u0430\u0442\u044c \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u044e cross-sell \u0438 up-sell;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u0442\u044c \u043a\u043b\u0438\u0435\u043d\u0442\u0430\u043c \u0441 \u0440\u0438\u0441\u043a\u043e\u043c \u043e\u0442\u0442\u043e\u043a\u0430 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0435 \u0442\u0430\u0440\u0438\u0444\u044b \u0438\u0437 \u0437\u0430\u043a\u0440\u044b\u0442\u043e\u0439 \u043b\u0438\u043d\u0435\u0439\u043a\u0438.<\/span><\/li>\n<\/ul>\n<h2><span style=\"font-weight: 400;\">\u041a\u0430\u043a\u0438\u0435 \u0440\u0430\u0431\u043e\u0442\u044b \u0432\u044b\u043f\u043e\u043b\u043d\u0438\u043b\u0438 \u0432\u043e \u0432\u0440\u0435\u043c\u044f \u043f\u0440\u043e\u0435\u043a\u0442\u0430<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u0414\u043b\u044f \u0440\u0430\u0431\u043e\u0442\u044b \u0441 \u0431\u043e\u043b\u044c\u0448\u0438\u043c\u0438 \u0434\u0430\u043d\u043d\u044b\u043c\u0438 \u0438 \u0442\u043e\u0447\u043d\u044b\u0445 \u043f\u0440\u0435\u0434\u0441\u043a\u0430\u0437\u0430\u043d\u0438\u0439 \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u0443 \u043d\u0443\u0436\u043d\u0430 \u0438\u043d\u0444\u0440\u0430\u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u0430. \u041a\u043e\u043c\u0430\u043d\u0434\u0430 Eastwind \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0430\u043b\u0430 \u0435\u0435 \u0441 \u043d\u0443\u043b\u044f:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0432\u044b\u0441\u0442\u0440\u043e\u0438\u043b\u0438 \u043f\u0440\u043e\u0446\u0435\u0441\u0441 \u0435\u0436\u0435\u0434\u043d\u0435\u0432\u043d\u043e\u0439 \u0437\u0430\u0433\u0440\u0443\u0437\u043a\u0438, \u043e\u0447\u0438\u0441\u0442\u043a\u0438 \u0438 \u0432\u0430\u043b\u0438\u0434\u0430\u0446\u0438\u0438 \u0434\u0430\u043d\u043d\u044b\u0445, \u0430\u0433\u0440\u0435\u0433\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0445 \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u043e\u043c: \u0437\u0432\u043e\u043d\u043a\u0438, SMS, \u043f\u043e\u0442\u0440\u0435\u0431\u043b\u0435\u043d\u0438\u0435 \u0442\u0440\u0430\u0444\u0438\u043a\u0430, \u0441\u043f\u0438\u0441\u0430\u043d\u0438\u044f, \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u044b \u0430\u0431\u043e\u043d\u0435\u043d\u0442\u043e\u0432;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0441\u0444\u043e\u0440\u043c\u0438\u0440\u043e\u0432\u0430\u043b\u0438 \u0432\u0438\u0442\u0440\u0438\u043d\u044b \u0438\u0437 \u0431\u043e\u043b\u0435\u0435 \u0447\u0435\u043c 200 \u043f\u0440\u0438\u0437\u043d\u0430\u043a\u043e\u0432, \u043d\u0430\u0441\u0442\u0440\u043e\u0438\u043b\u0438 \u0438\u0445 \u043e\u0442\u0431\u043e\u0440 \u0438 \u0440\u0430\u043d\u0436\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u043e\u0431\u0443\u0447\u0438\u043b\u0438 \u0438 \u0432\u0432\u0435\u043b\u0438 \u0432 \u044d\u043a\u0441\u043f\u043b\u0443\u0430\u0442\u0430\u0446\u0438\u044e 33 NBO-\u043c\u043e\u0434\u0435\u043b\u0438 \u0434\u043b\u044f \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u043e\u0432 B2C \u0438 B2B;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u043d\u0430\u0441\u0442\u0440\u043e\u0438\u043b\u0438 \u0435\u0436\u0435\u0434\u043d\u0435\u0432\u043d\u044b\u0439 \u043f\u0435\u0440\u0435\u0441\u0447\u0435\u0442 \u043f\u0440\u0438\u0437\u043d\u0430\u043a\u043e\u0432 \u0438 \u043e\u0431\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u0435 \u043f\u0440\u043e\u0433\u043d\u043e\u0437\u043e\u0432 \u2014 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u0438 \u0437\u0430\u0433\u0440\u0443\u0436\u0430\u044e\u0442\u0441\u044f \u0432 EW AdTarget \u0434\u043b\u044f \u0437\u0430\u043f\u0443\u0441\u043a\u0430 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439.<\/span><\/li>\n<\/ul>\n<blockquote><p><span style=\"font-weight: 400;\">\u041c\u044b \u0440\u0435\u0430\u043b\u0438\u0437\u043e\u0432\u0430\u043b\u0438 \u0434\u043b\u044f \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u043e\u0433\u043e \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u0430 \u043a\u043e\u043c\u043f\u043b\u0435\u043a\u0441\u043d\u043e\u0435 \u0440\u0435\u0448\u0435\u043d\u0438\u0435: \u043f\u043e\u0434\u043e\u0431\u0440\u0430\u043b\u0438 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u0439 \u0441\u0442\u0435\u043a \u0434\u043b\u044f \u043f\u043e\u0441\u0442\u0440\u043e\u0435\u043d\u0438\u044f \u043f\u0430\u0439\u043f\u043b\u0430\u0439\u043d\u043e\u0432 \u0438 \u0432\u0438\u0442\u0440\u0438\u043d \u0434\u0430\u043d\u043d\u044b\u0445, \u0440\u0430\u0437\u0432\u0435\u0440\u043d\u0443\u043b\u0438 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u044b\u0435 \u043a\u043e\u043c\u043f\u043e\u043d\u0435\u043d\u0442\u044b \u0432 \u0438\u043d\u0444\u0440\u0430\u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u0435 \u0437\u0430\u043a\u0430\u0437\u0447\u0438\u043a\u0430, \u0432\u0437\u044f\u043b\u0438 \u043d\u0430 \u0441\u0435\u0431\u044f \u0438\u0445 \u0434\u0430\u043b\u044c\u043d\u0435\u0439\u0448\u0443\u044e \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u043a\u0443 \u0438 \u043c\u043e\u043d\u0438\u0442\u043e\u0440\u0438\u043d\u0433 \u0441\u0442\u0430\u0431\u0438\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u0440\u0430\u0431\u043e\u0442\u044b.<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">\u041f\u0430\u0432\u0435\u043b \u041e\u043b\u0438\u0444\u0435\u0440,<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">\u0434\u0438\u0440\u0435\u043a\u0442\u043e\u0440 \u043f\u043e \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044e \u0431\u0438\u0437\u043d\u0435\u0441\u0430 Eastwind<\/span><\/i><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">\u0421\u0438\u0441\u0442\u0435\u043c\u0430 \u0435\u0436\u0435\u0434\u043d\u0435\u0432\u043d\u043e \u0441\u043e\u0431\u0438\u0440\u0430\u0435\u0442 \u0438 \u043e\u0431\u0440\u0430\u0431\u0430\u0442\u044b\u0432\u0430\u0435\u0442 \u0434\u0430\u043d\u043d\u044b\u0435, \u043e\u0431\u043d\u043e\u0432\u043b\u044f\u0435\u0442 \u0432\u0438\u0442\u0440\u0438\u043d\u044b \u0438 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u044f\u0435\u0442 \u043b\u0443\u0447\u0448\u0435\u0435 \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u0438\u0435 \u0434\u043b\u044f \u0430\u0431\u043e\u043d\u0435\u043d\u0442\u0430. \u0414\u043b\u044f \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u0441\u043e \u0441\u043a\u043b\u043e\u043d\u043d\u043e\u0441\u0442\u044c\u044e \u043a \u043e\u0442\u0442\u043e\u043a\u0443 \u0434\u0435\u0439\u0441\u0442\u0432\u0443\u0435\u0442 \u0441\u043f\u0435\u0446\u0438\u0430\u043b\u044c\u043d\u0430\u044f \u043c\u043e\u0434\u0435\u043b\u044c, \u043f\u043e\u0434\u0431\u0438\u0440\u0430\u044e\u0449\u0430\u044f \u0442\u0430\u0440\u0438\u0444\u044b \u0438\u0437 \u0437\u0430\u043a\u0440\u044b\u0442\u043e\u0439 \u043b\u0438\u043d\u0435\u0439\u043a\u0438 \u0434\u043b\u044f \u0443\u0434\u0435\u0440\u0436\u0430\u043d\u0438\u044f. <\/span><\/p>\n<h2><span style=\"font-weight: 400;\">\u0427\u0442\u043e \u0434\u0430\u0435\u0442 \u0438\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u044f \u043c\u043e\u0434\u0435\u043b\u0435\u0439 NBO \u0441 EW AdTarget<\/span><b><br \/>\n<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u0420\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b \u0440\u0430\u0441\u0447\u0435\u0442\u043e\u0432 NBO \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u0438 \u043f\u043e\u0441\u0442\u0443\u043f\u0430\u044e\u0442 \u0432 EW AdTarget, \u0447\u0442\u043e \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 CVM-\u043a\u043e\u043c\u0430\u043d\u0434\u0435 \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u0430 \u0437\u0430\u043f\u0443\u0441\u043a\u0430\u0442\u044c \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0435 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438 \u0431\u0435\u0437 \u0440\u0443\u0447\u043d\u043e\u0439 \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0438.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u041f\u0440\u0435\u0438\u043c\u0443\u0449\u0435\u0441\u0442\u0432\u0430 \u0434\u043b\u044f \u0442\u0435\u043b\u0435\u043a\u043e\u043c-\u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u0430:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u0430\u0446\u0438\u044f \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430: \u043f\u0440\u0438 \u043e\u0431\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u0438 \u0434\u0430\u043d\u043d\u044b\u0445 \u043e \u043a\u043b\u0438\u0435\u043d\u0442\u0435 \u0438\u043b\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0435 \u043c\u043e\u0434\u0435\u043b\u0438 \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u0438 \u043f\u0435\u0440\u0435\u043e\u0431\u0443\u0447\u0430\u044e\u0442\u0441\u044f \u0432 \u043f\u043e\u0442\u043e\u043a\u043e\u0432\u043e\u043c \u0440\u0435\u0436\u0438\u043c\u0435 \u2014 \u0431\u0435\u0437 \u0440\u0443\u0447\u043d\u043e\u0433\u043e \u0432\u043c\u0435\u0448\u0430\u0442\u0435\u043b\u044c\u0441\u0442\u0432\u0430;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0440\u043e\u0441\u0442 \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u0438 \u0431\u043b\u0430\u0433\u043e\u0434\u0430\u0440\u044f \u0431\u043e\u043b\u0435\u0435 \u0442\u043e\u0447\u043d\u043e\u043c\u0443 \u043f\u043e\u0434\u0431\u043e\u0440\u0443 \u043e\u0444\u0444\u0435\u0440\u043e\u0432;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u043f\u043e\u0432\u044b\u0448\u0435\u043d\u0438\u0435 \u0443\u0434\u043e\u0432\u043b\u0435\u0442\u0432\u043e\u0440\u0435\u043d\u043d\u043e\u0441\u0442\u0438 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u0431\u043b\u0430\u0433\u043e\u0434\u0430\u0440\u044f \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0446\u0438\u044f\u043c \u0438 \u043d\u0430\u043f\u043e\u043c\u0438\u043d\u0430\u043d\u0438\u044f\u043c \u043e \u0432\u043a\u043b\u044e\u0447\u0435\u043d\u043d\u044b\u0445 \u043e\u043f\u0446\u0438\u044f\u0445.<\/span><\/li>\n<\/ul>\n<p>\u0412\u0441\u0435\u0433\u043e \u0441\u043f\u0435\u0446\u0438\u0430\u043b\u0438\u0441\u0442\u044b Eastwind \u0441\u043e\u0437\u0434\u0430\u043b\u0438 \u0438 \u043e\u0431\u0443\u0447\u0438\u043b\u0438 33 ML-\u043c\u043e\u0434\u0435\u043b\u0438, \u0434\u043b\u044f \u043a\u0430\u0436\u0434\u043e\u0439 \u0438\u0437 \u043a\u043e\u0442\u043e\u0440\u044b\u0445 \u0431\u044b\u043b\u043e \u043e\u0442\u043e\u0431\u0440\u0430\u043d\u043e \u043f\u043e 30-50 \u043c\u0430\u043a\u0441\u0438\u043c\u0430\u043b\u044c\u043d\u043e \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044c\u043d\u044b\u0445 \u043f\u0440\u0438\u0437\u043d\u0430\u043a\u043e\u0432.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-10091 size-large\" src=\"https:\/\/eastwind.ai\/wp-content\/uploads\/2026\/04\/\u0418\u0442\u043e\u0433\u0438-\u0440\u0430\u0431\u043e\u0442\u044b-\u0440\u0443\u0441-1024x333.png\" alt=\"NBO models\" width=\"1024\" height=\"333\" srcset=\"https:\/\/eastwind.ai\/wp-content\/uploads\/2026\/04\/\u0418\u0442\u043e\u0433\u0438-\u0440\u0430\u0431\u043e\u0442\u044b-\u0440\u0443\u0441-1024x333.png 1024w, https:\/\/eastwind.ai\/wp-content\/uploads\/2026\/04\/\u0418\u0442\u043e\u0433\u0438-\u0440\u0430\u0431\u043e\u0442\u044b-\u0440\u0443\u0441-300x97.png 300w, https:\/\/eastwind.ai\/wp-content\/uploads\/2026\/04\/\u0418\u0442\u043e\u0433\u0438-\u0440\u0430\u0431\u043e\u0442\u044b-\u0440\u0443\u0441-768x249.png 768w, https:\/\/eastwind.ai\/wp-content\/uploads\/2026\/04\/\u0418\u0442\u043e\u0433\u0438-\u0440\u0430\u0431\u043e\u0442\u044b-\u0440\u0443\u0441.png 1093w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<h2><span style=\"font-weight: 400;\">\u0421\u043a\u043e\u043b\u044c\u043a\u043e \u0432\u0440\u0435\u043c\u0435\u043d\u0438 \u0437\u0430\u043d\u044f\u043b \u043f\u0440\u043e\u0435\u043a\u0442<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u041e\u0442 \u043f\u0435\u0440\u0432\u044b\u0445 \u043e\u0431\u0441\u0443\u0436\u0434\u0435\u043d\u0438\u0439 \u0434\u043e \u043f\u0435\u0440\u0435\u0434\u0430\u0447\u0438 \u0433\u043e\u0442\u043e\u0432\u044b\u0445 \u043c\u043e\u0434\u0435\u043b\u0435\u0439 \u043f\u0440\u043e\u0448\u043b\u043e \u043e\u043a\u043e\u043b\u043e 1 \u0433\u043e\u0434\u0430 \u0438 4 \u043c\u0435\u0441\u044f\u0446\u0435\u0432 \u2014 \u0441\u044e\u0434\u0430 \u0432\u043e\u0448\u043b\u0438 \u0437\u0430\u043a\u0443\u043f\u043a\u0430 \u043e\u0431\u043e\u0440\u0443\u0434\u043e\u0432\u0430\u043d\u0438\u044f, \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0430 \u043f\u0440\u043e\u0446\u0435\u0441\u0441\u043e\u0432 \u0438 \u043f\u043e\u0434\u0433\u043e\u0442\u043e\u0432\u043a\u0430 \u0434\u0430\u043d\u043d\u044b\u0445. \u0417\u0430\u0432\u0435\u0440\u0448\u0430\u044e\u0449\u0438\u043c \u044d\u0442\u0430\u043f\u043e\u043c \u0441\u0442\u0430\u043b\u043e \u043e\u0431\u0443\u0447\u0435\u043d\u0438\u0435 \u043a\u043e\u043c\u0430\u043d\u0434\u044b \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u043e\u0433\u043e \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u0430<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0421 \u0440\u0435\u0448\u0435\u043d\u0438\u044f\u043c\u0438 Eastwind \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0439 \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440 \u0441\u043c\u043e\u0436\u0435\u0442 \u043f\u0435\u0440\u0435\u0439\u0442\u0438 \u043e\u0442 \u043c\u0430\u0441\u0441\u043e\u0432\u044b\u0445 \u0440\u0430\u0441\u0441\u044b\u043b\u043e\u043a \u043a \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u043c \u043e\u043c\u043d\u0438\u043a\u0430\u043d\u0430\u043b\u044c\u043d\u044b\u043c \u043a\u043e\u043c\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u044f\u043c. \u0422\u0430\u043a\u043e\u0439 \u043f\u043e\u0434\u0445\u043e\u0434 \u043f\u043e\u043c\u043e\u0436\u0435\u0442 \u0443\u0432\u0435\u043b\u0438\u0447\u0438\u0442\u044c ARPU, \u043f\u043e\u0432\u044b\u0441\u0438\u0442\u044c \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u044c \u0430\u0431\u043e\u043d\u0435\u043d\u0442\u043e\u0432 \u0438 \u0441\u043e\u0445\u0440\u0430\u043d\u0438\u0442\u044c \u0430\u0431\u043e\u043d\u0435\u043d\u0442\u0441\u043a\u0443\u044e \u0431\u0430\u0437\u0443.<\/span><\/p>\n<p><a href=\"https:\/\/eastwind.ai\/products\/ew-ad-target\/?utm_source=news&amp;utm_medium=internal&amp;utm_content=article&amp;utm_term=april26\"><span style=\"font-weight: 400;\">\u0423\u0437\u043d\u0430\u0439\u0442\u0435, \u0447\u0442\u043e \u043c\u043e\u0436\u0435\u0442 \u0434\u0430\u0442\u044c \u0438\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u044f EW AdTarget \u0438 \u043c\u0430\u0448\u0438\u043d\u043d\u043e\u0433\u043e \u043e\u0431\u0443\u0447\u0435\u043d\u0438\u044f \u0432\u0430\u0448\u0435\u043c\u0443 \u0431\u0438\u0437\u043d\u0435\u0441\u0443<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Eastwind 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