{"id":7650,"date":"2018-02-12T12:00:00","date_gmt":"2018-02-12T09:00:00","guid":{"rendered":"https:\/\/eastwind.ai\/%d0%b1%d0%b5%d0%b7-%d0%ba%d0%b0%d1%82%d0%b5%d0%b3%d0%be%d1%80%d0%b8%d0%b8\/adtargettmcell\/"},"modified":"2025-12-08T15:07:40","modified_gmt":"2025-12-08T12:07:40","slug":"adtargettmcell","status":"publish","type":"post","link":"https:\/\/eastwind.ai\/ru\/blog\/news\/adtargettmcell\/","title":{"rendered":"Eastwind \u043f\u043e\u0441\u0442\u0430\u0432\u0438\u043b campaign manager \u0432 TMCELL"},"content":{"rendered":"<div class=\"single-news container-fluid\">\n<div>\n<h3><span>\u041f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430 AdTarget \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u0438\u0440\u0443\u0435\u0442 \u043f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435, \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0443 \u0438 \u043f\u0440\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439. \u0422\u0435\u043f\u0435\u0440\u044c \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440 \u0441\u043c\u043e\u0436\u0435\u0442 \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0430\u0431\u043e\u043d\u0435\u043d\u0442\u0441\u043a\u0443\u044e \u0431\u0430\u0437\u0443 \u043f\u043e \u043c\u043d\u043e\u0436\u0435\u0441\u0442\u0432\u0443 \u043f\u0430\u0440\u0430\u043c\u0435\u0442\u0440\u043e\u0432, \u043f\u0440\u043e\u0432\u043e\u0434\u0438\u0442\u044c \u043d\u0430 \u0438\u0445 \u043e\u0441\u043d\u043e\u0432\u0435 \u0446\u0435\u043b\u0435\u0432\u043e\u0435 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435 \u0438 \u043f\u043e\u0432\u044b\u0448\u0430\u0442\u044c \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u0438 \u0441\u043a\u043e\u0440\u043e\u0441\u0442\u044c \u0441\u043e\u0437\u0434\u0430\u043d\u0438\u044f \u0440\u0430\u0441\u0441\u044b\u043b\u043e\u043a.\u00a0\u00a0\u00a0<\/span><\/h3>\n<p>\n<span>\u00ab\u0410\u043b\u0442\u044b\u043d \u0410\u0441\u044b\u0440\u00bb, \u0440\u0430\u0431\u043e\u0442\u0430\u044e\u0449\u0438\u0439 \u043f\u043e\u0434 \u0442\u043e\u0440\u0433\u043e\u0432\u043e\u0439 \u043c\u0430\u0440\u043a\u043e\u0439 TMCELL, \u0441 \u043e\u0441\u0435\u043d\u0438 2017 \u0433\u043e\u0434\u0430 \u0441\u0442\u0430\u043b \u0435\u0434\u0438\u043d\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u043c \u043d\u0430\u0446\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u043c \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u043e\u043c \u0422\u0443\u0440\u043a\u043c\u0435\u043d\u0438\u0441\u0442\u0430\u043d\u0430. \u042d\u0442\u043e \u043f\u043e\u0432\u043b\u0435\u043a\u043b\u043e \u0437\u0430 \u0441\u043e\u0431\u043e\u0439 \u0438\u043d\u0442\u0435\u043d\u0441\u0438\u0432\u043d\u044b\u0439 \u0440\u043e\u0441\u0442 \u0430\u0431\u043e\u043d\u0435\u043d\u0442\u0441\u043a\u043e\u0439 \u0431\u0430\u0437\u044b \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438, \u0438 \u0431\u0435\u0437 \u0442\u043e\u0433\u043e \u044f\u0432\u043b\u044f\u0432\u0448\u0435\u0439\u0441\u044f \u043a\u0440\u0443\u043f\u043d\u0435\u0439\u0448\u0438\u043c \u043f\u0440\u043e\u0432\u0430\u0439\u0434\u0435\u0440\u043e\u043c \u0441\u043e\u0442\u043e\u0432\u043e\u0439 \u0441\u0432\u044f\u0437\u0438 \u0432 \u0441\u0442\u0440\u0430\u043d\u0435. \u0412\u043d\u0435\u0434\u0440\u0435\u043d\u0438\u0435 campaign manager \u043e\u0442 Eastwind \u2013 \u043d\u043e\u0432\u044b\u0439 \u044d\u0442\u0430\u043f \u0434\u043e\u043b\u0433\u043e\u0441\u0440\u043e\u0447\u043d\u043e\u0433\u043e \u0441\u043e\u0442\u0440\u0443\u0434\u043d\u0438\u0447\u0435\u0441\u0442\u0432\u0430, \u043d\u0430\u0447\u0430\u0442\u043e\u0433\u043e \u0432 2007 \u0433\u043e\u0434\u0443, \u043e\u043a\u0430\u0437\u0430\u043b\u043e\u0441\u044c \u0441\u0432\u043e\u0435\u0432\u0440\u0435\u043c\u0435\u043d\u043d\u043e\u0439 \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u043a\u043e\u0439 \u0442\u0440\u0430\u043d\u0441\u043f\u043e\u0440\u0442\u043d\u043e\u0439 \u0441\u0438\u0441\u0442\u0435\u043c\u044b \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u0430 \u0432 \u043d\u043e\u0432\u044b\u0445 \u0443\u0441\u043b\u043e\u0432\u0438\u044f\u0445.<\/p>\n<p><a href=\"http:\/\/www.eastwind.ru\/ru\/article\/adtarget\" target=\"_blank\">Eastwind AdTarget <\/a>\u2013 \u0444\u0443\u043d\u0434\u0430\u043c\u0435\u043d\u0442 \u0434\u043b\u044f \u0441\u043e\u0437\u0434\u0430\u043d\u0438\u044f, \u0437\u0430\u043f\u0443\u0441\u043a\u0430 \u0438 \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c\u0438 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044f\u043c\u0438 \u0442\u0435\u043b\u0435\u043a\u043e\u043c \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u0430. \u041f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430 \u0438\u043d\u0442\u0435\u0433\u0440\u0438\u0440\u0443\u0435\u0442\u0441\u044f \u0441 \u0431\u0438\u043b\u043b\u0438\u043d\u0433\u043e\u043c \u0438 \u0442\u0440\u0430\u043d\u0441\u043f\u043e\u0440\u0442\u043d\u044b\u043c\u0438 \u0441\u0438\u0441\u0442\u0435\u043c\u0430\u043c\u0438, \u0447\u0442\u043e \u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0438\u0432\u0430\u0435\u0442 \u043f\u043e\u0441\u0442\u043e\u044f\u043d\u043d\u0443\u044e \u0430\u043a\u0442\u0443\u0430\u043b\u0438\u0437\u0430\u0446\u0438\u044e \u0434\u0430\u043d\u043d\u044b\u0445 \u0434\u043b\u044f \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0430\u0446\u0438\u0438 \u0430\u0431\u043e\u043d\u0435\u043d\u0442\u043e\u0432 \u0438 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u044c \u0432\u044b\u0431\u043e\u0440\u0430 \u043a\u0430\u043d\u0430\u043b\u0430 \u0434\u043e\u0441\u0442\u0430\u0432\u043a\u0438 \u0441\u043e\u043e\u0431\u0449\u0435\u043d\u0438\u044f. \u0414\u043b\u044f \u0440\u0430\u0441\u0448\u0438\u0440\u0435\u043d\u0438\u044f \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u043e\u0433\u043e \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u0430 \u043a AdTarget \u043c\u043e\u0436\u043d\u043e \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0438\u0442\u044c \u0432\u043d\u0435\u0448\u043d\u0438\u0435 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u044b \u043a\u043b\u0430\u0441\u0441\u0430 big data \u0438 real-time marketing.<\/p>\n<p>\u0424\u0443\u043d\u043a\u0446\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0435 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438 <a href=\"http:\/\/www.eastwind.ru\/ru\/article\/adtarget\" target=\"_blank\">Eastwind AdTarget<\/a>:<\/p>\n<p><!--[if !supportLists]-->\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <!--[endif]--><strong>\u041f\u043e\u0434\u0434\u0435\u0440\u0436\u043a\u0430 push \u0438 pull \u043a\u0430\u043d\u0430\u043b\u043e\u0432 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\u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u0430 \u0441\u043e\u043e\u0431\u0449\u0435\u043d\u0438\u0439, \u043a\u043e\u0442\u043e\u0440\u044b\u0435\u00a0\u0430\u0431\u043e\u043d\u0435\u043d\u0442 \u0432\u0438\u0434\u0438\u0442 \u0432 \u043a\u0430\u0436\u0434\u043e\u043c \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u043c \u043a\u0430\u043d\u0430\u043b\u0435. \u042d\u0442\u0430 \u0444\u0443\u043d\u043a\u0446\u0438\u044f \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u0434\u043e\u0437\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0440\u0435\u043a\u043b\u0430\u043c\u0443 \u0438 \u043e\u0431\u0435\u0440\u0435\u0433\u0430\u0435\u0442 \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u0430 \u043e\u0442 \u043d\u0435\u0433\u0430\u0442\u0438\u0432\u043d\u043e\u0433\u043e \u044d\u0444\u0444\u0435\u043a\u0442\u0430, \u0432\u044b\u0437\u0432\u0430\u043d\u043d\u043e\u0433\u043e \u0441\u043b\u0438\u0448\u043a\u043e\u043c \u0447\u0430\u0441\u0442\u044b\u043c\u0438 \u0440\u0430\u0441\u0441\u044b\u043b\u043a\u0430\u043c\u0438.<\/p>\n<p><!--[if !supportLists]-->\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <!--[endif]--><strong>\u041f\u0440\u0435\u0434\u043e\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u0432\u044b\u0434\u0435\u043b\u0435\u043d\u043d\u043e\u0433\u043e \u043a\u0430\u0431\u0438\u043d\u0435\u0442\u0430 \u0434\u043b\u044f \u043f\u0440\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u044f \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439 \u0442\u0440\u0435\u0442\u044c\u0438\u043c\u0438 \u043b\u0438\u0446\u0430\u043c\u0438<\/strong>: \u043f\u0430\u0440\u0442\u043d\u0435\u0440\u0430\u043c\u0438 \u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u044f\u043c\u0438. \u0421\u0438\u0441\u0442\u0435\u043c\u0430 \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u0432\u044b\u043f\u043e\u043b\u043d\u0438\u0442\u044c \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0435 \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0438 \u0440\u0430\u0441\u0441\u044b\u043b\u043e\u043a. \u042d\u0442\u043e \u043e\u0442\u043a\u0440\u044b\u0432\u0430\u0435\u0442 \u043f\u0435\u0440\u0435\u0434 \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u043e\u043c \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438 \u0434\u043b\u044f \u043f\u043e\u043b\u0443\u0447\u0435\u043d\u0438\u044f \u0434\u043e\u043f\u043e\u043b\u043d\u0438\u0442\u0435\u043b\u044c\u043d\u043e\u0433\u043e \u0434\u043e\u0445\u043e\u0434\u0430.\u00a0\u00a0\u00a0\u00a0\u00a0<\/p>\n<p>\u0412 TMCELL \u0431\u044b\u043b\u0430 \u0443\u0441\u0442\u0430\u043d\u043e\u0432\u043b\u0435\u043d\u0430 \u0431\u0430\u0437\u043e\u0432\u0430\u044f \u0432\u0435\u0440\u0441\u0438\u044f AdTarget. \u041f\u0440\u043e\u0435\u043a\u0442 \u0440\u0435\u0430\u043b\u0438\u0437\u043e\u0432\u0430\u043b\u0438 \u0432 \u0440\u0435\u043a\u043e\u0440\u0434\u043d\u043e \u0431\u044b\u0441\u0442\u0440\u044b\u0435 \u0441\u0440\u043e\u043a\u0438: \u0441\u0438\u0441\u0442\u0435\u043c\u0443, \u043d\u0430 \u0440\u0430\u0437\u0432\u0435\u0440\u0442\u044b\u0432\u0430\u043d\u0438\u0435 \u043a\u043e\u0442\u043e\u0440\u043e\u0439 \u043e\u0431\u044b\u0447\u043d\u043e \u0442\u0440\u0435\u0431\u0443\u044e\u0442\u0441\u044f \u0442\u044b\u0441\u044f\u0447\u0438 \u0447\u0430\u0441\u043e\u0432 \u0440\u0430\u0431\u043e\u0442\u044b \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0447\u0438\u043a\u043e\u0432, \u0432\u043d\u0435\u0434\u0440\u0438\u043b\u0438 \u0437\u0430 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u043c\u0435\u0441\u044f\u0446\u0435\u0432.\u00a0\u00a0\u00a0<\/p>\n<p>Eastwind \u043f\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 \u0441\u0438\u0441\u0442\u0435\u043c\u0443 \u0438 \u043a\u0430\u043a \u0441\u0430\u043c\u043e\u0441\u0442\u043e\u044f\u0442\u0435\u043b\u044c\u043d\u044b\u0439 \u043f\u0440\u043e\u0434\u0443\u043a\u0442, \u0438 \u0432 \u0441\u043e\u0441\u0442\u0430\u0432\u0435 <a href=\"http:\/\/www.eastwind.ru\/ru\/article\/marketinglab\" target=\"_blank\">EW Mobile Marketing Platform<\/a>. \u0412 \u043a\u043e\u043c\u043f\u043b\u0435\u043a\u0441\u043d\u043e\u0435 \u0440\u0435\u0448\u0435\u043d\u0438\u0435 \u0442\u0430\u043a\u0436\u0435 \u0432\u0445\u043e\u0434\u044f\u0442 <a href=\"http:\/\/www.eastwind.ru\/ru\/article\/social_analytics\" target=\"_blank\">EW Social Analytics<\/a> \u0434\u043b\u044f \u0433\u043b\u0443\u0431\u043e\u043a\u043e\u0433\u043e \u0430\u043d\u0430\u043b\u0438\u0437\u0430 \u0434\u0430\u043d\u043d\u044b\u0445 \u0438 \u0442\u0440\u0438\u0433\u0433\u0435\u0440\u043d\u0430\u044f \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430 EW Event Processing.\u00a0\u00a0\u00a0<\/span><br \/>\n\u00a0\n        <\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u041f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430 AdTarget 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\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435 \u0438 \u043f\u043e\u0432\u044b\u0448\u0430\u0442\u044c \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u0438 \u0441\u043a\u043e\u0440\u043e\u0441\u0442\u044c \u0441\u043e\u0437\u0434\u0430\u043d\u0438\u044f \u0440\u0430\u0441\u0441\u044b\u043b\u043e\u043a.<\/p>\n","protected":false},"author":1,"featured_media":7652,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[55],"tags":[],"industry":[28],"use_case":[31],"solutions":[63],"class_list":["post-7650","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","industry-telecom","use_case-marketing","solutions-ew-adtarget"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ 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